Hightowers Petroleum Company - Assistant Controller | Visual Content Creator

Visual Content Creator

Hightowers Petroleum Company
3577 Commerce Drive
Middletown OH 45005

Job Type: ,
Compensation: $58,000 - $85,000
Posted Date: 04/26/2024
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Apply today as a Visual Content Creator at Hightowers Petroleum Company.

 

Visual Content Creator

Job Description

The Visual Content Creator is pivotal in crafting captivating and engaging visual assets that resonate with the Hightowers Petroleum Company customer base. This individual for this position should possess a keen eye for design, a deep understanding of branding principles, and proficiency in graphic design software such as Adobe Creative Suite.

The creator should be able to translate ideas and concepts into visually appealing graphics, illustrations, and multimedia content across various platforms, including social media, websites, and marketing materials. A portfolio showcasing versatility, creativity, and attention to detail is essential, along with the ability to work collaboratively in a fast-paced environment.

The Visual Content Creator should stay abreast of emerging design trends and technologies to ensure content remains fresh, relevant, and impactful. This position is full-time (40 hours weekly) and reports directly to the Chief Information Officer. The position is on-site (no hybrid or remote).

 

Job Responsibilities

  • Develop, implement, and track marketing campaigns such as email, social media, mobile app advertising, or digital campaigns and events.
  • Design and development of social media assets.
  • Deliver proper digital communications on time and according to editorial planning calendars.
  • Write, proofread, and edit creative and technical content across different mediums.
  • Develop and create marketing and presentation materials, such as sales and product collateral, and ensure brand guidelines are met.
  • Provide quality control.

 

Skills

  • High proficiency in design software such as Adobe Photoshop, Illustrator, and InDesign is fundamental for creating polished and professional graphics.
  • Strong typography skills and an understanding of composition principles are essential for crafting visually appealing layouts.
  • Ability to create, innovate, and generate original ideas and concepts to produce compelling visual content.
  • Effective communication skills and the ability to collaborate with team members, understand client briefs and convey brand messaging through visuals.
  • Adaptability and the willingness to learn and evolve with relevancy to the petroleum/energy industry and emerging technologies and design trends.

 

Qualifications

  • Must be a High School graduate: college graduate, some college, or a combination of work education and experience accepted.
  • 3-5 years of work experience in graphic design, multimedia, digital, marketing, and branding
  • Proficiency with Adobe Suite (Photoshop, InDesign, Illustrator, After Effects) and Wix.
  • 2+ Years experience in video content creation
  • Knowledge of content management systems.
  • Ability to manage multiple deadlines.
  • Strong understanding of design principles and typography.
  • Excellent communication and project management skills.
  • Ability to work both independently and collaboratively within a team.

 

About the Organization

Hightowers Petroleum Co. is a licensed motor fuel dealer across the United States, Mexico, and Canada. We offer a vast and virtually limitless array of branded and unbranded conventional fuels, renewable fuels, natural gas, propane, lubricants, and greases.

At Hightowers Petroleum Company, we are dedicated to fostering a culture of teamwork and delivering exceptional customer service. Our commitment is rooted in our core values of mutual respect, integrity, empowerment, and community service. These principles guide our actions and underpin our efforts to build strong, collaborative relationships within our team and with our clients. We believe that by empowering our employees and respecting our communities, we create a positive impact beyond our business operations.

Hightowers Petroleum Co. is committed to practicing a culture of inclusion. We aspire to engage a diverse workforce that welcomes a supportive and respectful environment for individuals of all backgrounds. Hightowers Petroleum Co. denounces discrimination and hate and will actively work within the community to champion inclusivity for all.

 

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Application Deadline: Until Filled

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