Communications and Marketing Director

La Soupe
915 East McMillan Street
Cincinnati OH 45206

Job Type: Salaried, Full-Time

Compensation: $50,000 - $65,000

Posted Date: 04/26/2024

Apply today as a Communications and Marketing Director for La Soupe.

Communications and Marketing Director

Job Description

We’re looking for a brilliant, curious, action-oriented growth leader who embodies an enthusiastic focus on driving outcomes and amplifying our brand and mission. The Communications and Marketing Director leads La Soupe’s marketing and communications efforts through strategic leadership, content creation, and effective project management/ team leadership.

This leadership position is pivotal to the development team, requiring a strategic thinker who can work independently and manage people and projects to accomplish the organization’s goals. The successful candidate will be responsible for enhancing our organization’s public image, engaging diverse stakeholders and media, supporting each program’s marketing and communications needs, driving fundraising efforts through effective marketing campaigns and supporting events, and delivering high quality on time.

Job Responsibilities

Strategy

• Create and execute communications and marketing strategy and plans for the organization.
• Lays out the calendar for critical public engagements, including mailings, events, and media.
• Established mission-focused messaging, voice, and cadence for public posts, media, and outreach to external audiences, primarily donors.
• Collaborates with the development team to establish a donor marketing and communications strategy to elevate donor engagement, giving and retention.

Branding

• Responsible for organizational brand consistency.
• Work with team members to regulate La Soupe’s messages and presentation, making all templates, messaging, and branding available.
• Owns the creation of all branded materials, signage, digital and print.

Social media

• Owns social media strategy and execution for the organization.
• Create, maintain, and share mission-focused messaging for all platforms, including Instagram, Facebook, Twitter, and LinkedIn.
• Collaborates with all programs/ department directors for content.
• Manage comments and respond to inquiries made through accounts.
• Drives data-informed strategies to improve social media followership and giving.

Events

• Supports La Soupe events through publishing information, collateral, media at events, photography, and social media follow-up.

Website/ online presence

• Executes the overhauls and upkeep of the La Soupe website to meet the organization’s needs within the first year.

Newsletter

• Set’s annual vision for and publishes the monthly newsletter, “The La Soupe Scoupe,” with content designed in collaboration with leadership.

Fundraising Support

• Collaborate with the development team to create marketing materials and campaigns that drive donor engagement and support fundraising initiatives.
• Executes work thoughtfully with an eye for donor communications and recognition.

Digital content creation

• Gathers requirements from all programs on digital and print collateral needs for the year and creates a plan with them for execution.
• Creates or oversees the production of all promotional video and audio content.
• Responsible for maintaining recording equipment utilized by programs.

Design

• Has full ownership of design needs of the organization for print and digital external facing collateral, branding, and signage

Media Collaboration

• Coordinates all media events with operational staff.

Management

• Manages Social media specialist.
• Comes up with a strategy to outsource work as needed through contract work, volunteers, interns, and in-kind sources to minimize organizational costs.

General

• Produces materials that are polished and professional.
• Guides the outsourcing of work as needed and budgeting and contracting work responsibly.
• Ensures up-to-date accuracy of all shared statistics and information.
• Creates a system to house and organize information so it is available, accessible, and manageable for other team members, including approved verbiage, photos, and media. Regularly update all materials to highlight organizational growth and increased impact.
• Coordinates consistency across all platforms and collateral with a uniform design and steady message.
• Identify and engage appropriate audiences, maintain current contacts, and proactively expand La Soupe’s local, state, and national networks.
• Create employee HR collateral: business cards, email sign-offs, photos, etc.

Physical Demands and Work Environment

The physical demands and work environment characteristics described here represent those that an employee must meet to perform the essential functions of this job successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform basic functions.

Must be able to meet routine office physical demands, including climbing stairs, carrying up to 20-pound objects, and possessing the dexterity and vision to operate office computers and equipment. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the employee is frequently exposed to humid conditions, fumes, airborne particles, and outside weather conditions. The noise level in the work environment is usually moderate to loud.

Compensation & Benefits

• Compensation is Commensurate with experience: $50,000 – $65,000.
• Paid Holidays, Free Lunch, Free parking.
• Health Insurance with company contribution. Family health insurance, employee vision, and dental are provided at employee cost.
• 401(k)plan – no match,  life insurance and AD&D.
• Sick days and PTO after 90 days of employment.
• Get to work with the best crew in the city while helping communities.

Application Process

La Soupe, Inc. values a diverse and inclusive work environment where every team member matters. All qualified applicants for this position will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Please submit resumes to Emmy Schroder, Executive Director, at [email protected].

About the Organization

La Soupe is the sole chef-led initiative in Cincinnati that bridges the gap between food waste and insecurity. We partner with volunteers and over 150 local grocers, farms, restaurants, manufacturers, and distributors to rescue an average of 25,000 lbs of fresh food weekly. Our team of chefs expertly transforms these rescued ingredients into restaurant-quality soups and meals shared with community partners who feed the food insecure.

La Soupe has rescued over 5 million pounds of food and shared over 3.5 million restaurant-quality servings since its inception. While La Soupe chefs and volunteers address the immediate food waste and food insecurity needs, La Soupe dietitians, teachers, and advocates are dedicated to creating sustainable change through our programs that educate and empower communities to waste less and live healthier.

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